Looking at the global market, there is a general trend of increasing market competition and increasing demand for specialized logistics. However, long-haul freight transportation has problems such as low efficiency and high use costs. Under this background, Zhongka is widely used, can adapt to different working conditions and car environment, light weight, small size, relatively cheap, and other advantages, stand out, favored by the logistics fleet or individual retail investors, the corresponding It is understandable that the demand for China Card will increase. At the same time, domestic and foreign car companies have taken actions to launch models targeting segmented markets, or to create customized, customized products that are customer-oriented and to capture the mid-market. We welcome the new 2016, the mainstream car companies in the United States in the field of card, will have any action, you may wish to follow the Xiaobian watch one or two.
Ford plans to change "core"
With the 2016F-650 and 2017F-750 markets, Ford has gradually gained a firm foothold in the China Card market and has gained a deeper understanding of customer needs. Mike Levine, head of Ford, said that what customers are looking for is a product that has a wide range of uses and features. A truck should meet a variety of job requirements and can accomplish different tasks at the same time. On this basis, if the driving comfort of the car is high and the interior space is spacious, the customer will be more satisfied. Therefore, Ford will adjust its own product line accordingly, to create the ideal choice for customers.
Speaking of future Ford's R&D focus, Levine said that in 2016 Ford will target gasoline engine R&D. With the drop in fuel prices, the advantages of gasoline engines have been highlighted. The company is trying to find ways to use existing diesel engines to retrofit gasoline engines. Levine further explained that users are interested in the gasoline engine not only because of its easy modification, but also that the hardened valve and seat are more durable, and the residual value after the life cycle is greater.
To prepare for the transition to the gasoline engine, Ford replaced the Navistar V8 diesel engine that had been used since the 1980s and replaced it with a 6.7-liter PowerStroke V8 turbocharged diesel designed by Ford and equipped with a TorqShiftHD gearbox.
In addition to preparing for the replacement of the gasoline engine, Ford also paid attention to the private customization of this market. In order to meet the needs of the conversion, Ford has reserved the corresponding area from the cab to the axle. The new models introduced have special punching systems. This not only saves conversion time, but also guarantees the accuracy of the subsequent installation of parts and improves the assembly quality of the vehicle.
Reduce costs and increase benefits Freightliner values ​​"private customization"
Freight companies often have to consider a variety of factors when buying a car. It is not simply the price that determines whether a company purchases a car, but the price/performance of the car. Does it meet the fleet operation requirements? Mary Aufdemberg, Freightliner's director of marketing, said that today's trucking companies are more practical in buying trucks. What they value is how to actually reduce operating costs while ensuring demand. With this in mind, Freightlin continues to upgrade the M2 model to cater to customers and achieve the goal of reducing costs and increasing revenue.
For private customization, Mary explained that Freightliner has realized that due to the urgent need of customers to reduce costs, whether or not they can provide customers with professional customization is the key to customers considering whether to purchase a car and affect the future development of the company. Freightliner's dealers and marketing team always maintain close contact with customers, pay attention to their actual needs, and strive to create products that meet customer standards and satisfy customers. In 2016, Freightliner will focus on customization, especially in the segment of China Card, and cooperate with truck component manufacturers to produce products that are highly customer-friendly and cost-effective.
Mitsubishi Fuso to build a data terminal in the card market focus <br> <br> telematics (Telematics) application on the increasing number of commercial vehicles, head of Mitsubishi Fuso US District said, through the car system, the owner can get a lot of key The data includes dynamic data of the driving process of the vehicle, real-time optimal road conditions, parking space information, and the like. Telematics technology is similar to domestic "car networking", which can improve driving safety, fuel economy, driving pleasure and fleet management efficiency. This kind of vehicle-mounted intelligent terminal is the direction of Mitsubishi's future technology research and development, but Mitsubishi said that it may be the first to choose to carry such a system on a heavy truck and then apply it to a mid-tier card.
Talking about the future development of the freight industry, Mitsubishi has analyzed this and believes that China Card will become more and more popular with users. In addition to focusing on actual business growth, today's freight companies pay more attention to the control of vehicle costs. For actual needs, they will purchase different models. At this time, they often choose medium-sized cards rather than heavy trucks. Therefore, the marketing of China Card will be the focus of next year.
Finally, Mitsubishi also agreed that customization will become the direction of development of the industry and become more and more common. The customer's demand for products is diversified and technological advancement provides them with more choice opportunities. All of this makes private customization no longer extravagant.
Create a professional marketing team Hino take progressive "private custom" ride <br> <br> technology research and development to ensure a variety of new models, new technologies continue to be introduced, users have more choices. With today's Telematics system, fleets can collect a large amount of data and select their own products based on their own conditions and cost-effectiveness. As a Japanese truck brand, Hino Trucks will also take “Private Customization†in 2016 to develop a corresponding marketing plan to seize this market.
However, Hino also stated that if the company aims at customization and grabs this market, it needs a professional dealer or sales person, which requires a certain amount of time and effort to communicate with the customer and understand in detail. The customer needs, in order to produce products that meet the needs of customers and have high satisfaction. It can be seen that with the advent of a customized era, it is of utmost importance to cultivate a group of outstanding marketers with professional qualities.
Turnip Cabbage Takes You Isuzu Preferred Customers
In order to reduce operating costs, the team will select the appropriate model according to different routes. Car companies do their homework in this area, understand the actual needs of users, match the right products for them, on the one hand can help users reduce costs, on the other hand can promote their own sales, can serve two purposes. The person in charge of Isuzu stated that customers who specialize in running short-term lines will often choose the Isuzu N series gasoline engine model, while the long line will select the N series diesel engine model.
In order to provide users with the right products, Isuzu will first send sales personnel to communicate with them. According to their descriptions, they will judge whether they need to take a diesel engine model or a gasoline engine model, as well as the total weight of the required vehicle, the length of the frame body, etc. .
In addition to professional sales staff who can give guidance, Isuzu users can also learn about vehicle usage based on the on-board system. Isuzu's "health report" can provide users with engine or exhaust system, fuel consumption, brake and driver driving habits and other parameters for users to choose a car reference.
The main engineering car Kenworth diversified "private customization"
According to the status quo of the current transportation market, freight companies need fast, efficient and low-cost shipping tools. Kenworth long-head trucks T270, T370 and flat-head trucks K270, K370, serve the mid-market and can meet different operating requirements. The T370 can be fitted with axles with different bearing capacities, including the Dana front axle with a load capacity of 8-9 tons and the Meritor steering axle of 5-6 tons. Kenworth also has an Eaton UltraShift Plus VAS 10-speed transmission and an Allison FuelSense kit on some models.
Like other car companies, Kenworth also values ​​the “private-customization†market. Winning customers who need to respond to engineering conditions is Kenworth’s main goal. Kenworth said that the company is committed to creating a special card for users in engineering operations, providing a variety of specifications for the axle, modified body, custom frame design.
Focusing on customers, Navistar focuses on chassis modifications In 2016, Navistar will focus on the customization of chassis in the chassis. Carl Webb, vice president of Navistar, explained that many customized modifications of Navistar will focus on the chassis and the key Components, such as post-processing, gas storage tanks, battery boxes, etc., are combined with body design and fleet operation requirements. Of course, if customers have special requirements for electronic systems, they will also be modified.
Compared with commercial pickups, today's users generally favor medium-sized trucks. Webb also gave its own opinion. He believes that this is due to the comfortableness of the Chinese card, low noise of the engine, and reasonable design of the interior space to meet the freight needs. Talking about the development trend of China Card, he said that with the popularization of automatic transmissions and various electronic assistance systems (such as: telematics and tracking systems and collision mitigation systems), China Card will become more “intelligent†and focus on Ensure driving safety. Navistar's OnCommand Connection vehicle preventive diagnostic system is standard on its International Trucks, which can monitor vehicle status in real time and ensure that vehicles operate in the most efficient state.
A novice can do it Peterbilt meet their urgent needs <br> <br> we learned from the side through some foreign media, there is a shortage of truck drivers current problems abroad, shipping companies want to recruit qualified and experienced truck drivers very difficult. The installation of auxiliary equipment in the vehicle is convenient for young drivers to be competent for driving work. Although this cannot fundamentally solve this problem, it can indeed help freight companies to alleviate their urgent needs.
In response to this demand, Peter Bildt is equipped with a "driving assistance system" that can guide novices to drive like old drivers, such as guiding them in a timely manner on how to save fuel, how to operate can reduce component loss and so on. Peterbilt has even launched a special model that allows people with normal driving licenses to drive so that the team does not have to hire professional drivers.
In addition, Peter Bildt emphasized that for CICA, full-featured, easy-to-install bodywork is essential. Peterbilt cooperates with many top-loading factories to produce chassis that can be matched with trucks and other engineering vehicles. The installation is quick and easy, and it can adapt to different working conditions and meet the needs of users.
Through the development strategies of several mainstream American car companies in 2016, it is not difficult to see that “customization†has become the general direction of the future development of China Card. Whether it is to replace an efficient power configuration, optimize the chassis design, increase product lines, apply digital information technology, or even establish a professional-quality marketing team, the purpose of car companies is only one, that is, to meet the needs of customers personalized, diverse, Let it obtain better products and better service experience, so as to open up the market and win opportunities in a highly competitive environment.
In fact, more than just foreign companies, in recent years, many domestic OEMs have also begun bold attempts to catch up with the "private customization" and make efforts to create products with low energy consumption, high quality, high cost performance, and high customer satisfaction. From this we can see that "customization" is the trend that global car companies are rushing to catch up with and will surely become the key to the future development of car companies.
Roots Vacuum Pump For Flour Mill Industry
Roots Pump,Air Suction Pump,Diaphragm Suction Pump,Stainless Steel Roots Blower
Shandong Heli Machinery Co.,Ltd , https://www.chinaheliblower.com